Peacock is increasing Dolby Imaginative and prescient and Atmos availability for dwell sports activities

You’ll be capable to watch extra dwell sports activities programming on Peacock that helps Dolby Imaginative and prescient and Atmos beginning this yr. In the meanwhile, the one dwell sports activities providing you possibly can get pleasure from with Atmos on the service is Sunday Night time Soccer. Now, Dolby Laboratories has introduced at CES that Peacock is increasing the provision of Dolby Imaginative and prescient and Atmos throughout dwell sports activities over the approaching yr. Peacock will add help for each applied sciences to Sunday Night time Soccer, NBA and MLB dwell sporting occasions that the streaming service will supply its subscribers.

“Our partnership with Dolby ensures that whether or not our subscribers are streaming an exciting playoff recreation, the newest Common blockbuster, or a critically acclaimed Peacock Unique, they’re experiencing it precisely as creators meant — with breathtaking image and immersive sound that brings each second to life,” stated David Bohunek, Senior Vice President of International Video Engineering at NBCUniversal.

The businesses have additionally introduced that Peacock will begin supporting Dolby Imaginative and prescient 2 and Dolby AC-4 beginning later this yr. Dolby Laboratories referred to as Imaginative and prescient 2 “a groundbreaking evolution of its industry-leading image high quality innovation” when it introduced the expertise at IFA 2025. It was designed with as we speak’s TV expertise in thoughts, and it makes use of AI to mechanically modify your TV primarily based on what you’re watching and the place you are watching it. In the meantime, AC-4 is a brand new audio format that Dolby says can ship the very best audio high quality “at a a lot decrease bandwidth than different codecs.”