Sony’s CES 2026 press convention is only a few days away, and this 12 months comes with a twist: Quite than an outline of Sony’s electronics, online game and Hollywood studio plans for the brand new 12 months, the presser could have a extra slender focus: electrical automobiles. Sound odd? That is as a result of the standard end-of-press-day slot is not simply Sony, however reasonably Sony Honda Mobility — the three way partnership liable for the Afeela 1 electrical automotive that has been showcased at CES for the higher a part of a decade. However this 12 months, we’ll get to see an all-new idea mannequin on the occasion.
The right way to watch the Sony Afeela CES 2026 press convention
The occasion will likely be streamed reside from Las Vegas on Monday, January 5 at 8PM ET by way of the Afeela official YouTube channel. (We’ll embed the stream right here as soon as it seems on the channel.)
What to anticipate from Sony Afeela at CES
What’s now the Afeela 1 has been proven in numerous incarnations since CES 2020, the place it was initially introduced as Imaginative and prescient-S. However so many extra essential particulars had been confirmed prior to now couple of years, together with the worth, which begins at a staggering $89,900. Nevertheless, the sooner impressions had been lower than spectacular, and as of CES 2025, that thought stays the identical. Engadget’s automotive knowledgeable Tim Stevens mentioned earlier this 12 months that the EV “appears like a PlayStation 4 within the PS5 period,” and that “the automotive misplaced what little attention-grabbing styling it had whereas sticking true to some specs that sounded good 5 years in the past.” Ouch.
However the Afeela 1 will not be the one automobile on show. Its CES sales space will showcase “a number of Afeela 1 pre-production automobiles in a number of coloration variations, alongside a brand new Afeela idea mannequin,” Sony Honda Mobility mentioned in a press launch.
The corporate just lately introduced that the Afeela would be the first automobile ever to supply PlayStation Distant Play, which lets gamers stream their PS4 or PS5 video games from their consoles remotely whereas contained in the automotive.
We’re hoping to listen to about what else is new and improved at CES 2026, and we’re additionally excited to see its latest idea mannequin. And between sales space shows and press releases, we’re hoping we’ll get to see at the very least a couple of new Sony Electronics merchandise on the docket for 2026, too.
